BAABUK, headquartered in Switzerland with employees on three continents, is a socially and environmentally conscious designer and manufacturer of comfortable wool footwear. The brand was founded in 2013 by Dan and Galina Witting. Inspired by traditional Siberian Valenki boots, this husband and wife team quit their jobs to follow their passion of making products that are authentic to the past and responsible to the future.

With four successful crowdfunding campaigns that have launched innovative collections of footwear, all made from “nature’s magic fiber”, Baabuk has sold over 100,000 pairs in over 60 countries to people who share the brand’s values and adventurous spirit. Baabuk is an ISPO Gold Winner as well as a certified B-Corp corporation thanks to a dedication to sustainability and community welfare. Baabuk continues to innovate the world of wool while striving to do right by customers, employees, and our planet.